The Curse of the Mogul


Start your review of The Curse of the Mogul: What's Wrong with the World's Leading Media Companies

George Xanthopoulos

1. Dare to dream, 2. Keep it local, keep it focused, 3. Efficiency is cool, 4. Don't be such a big shot, 5. Watch your back, 6. There is much to be said for dying with dignity.

Dow Jones-CBS Marketwatch, Microsoft-Yahoo!, Eisner (1984-1989), Murdoch, Bloomberg, EA (2001-2005), Nintendo (cartridges), Google, many more ..

Amir

"The Curse of the Mogul" is a fascinating research work on the media industry. Mr. Knee and Mr. Greenwald were able to dissect the media industry and discuss important topics such as the difference between perceived competitive advantages vs. real competitive advantages, areas in which you can find better investments in the media landscape as well as the internet impact on eroding once dominant organizations advantages.

The authors fascinating facts finding efforts, significant depth of

"The Curse of the Mogul" is a fascinating research work on the media industry. Mr. Knee and Mr. Greenwald were able to dissect the media industry and discuss important topics such as the difference between perceived competitive advantages vs. real competitive advantages, areas in which you can find better investments in the media landscape as well as the internet impact on eroding once dominant organizations advantages. The authors fascinating facts finding efforts, significant depth of evaluating competitive advantages and the landscape of many media companies as well as numerous examples of the impact of changes, will enable the reader to have a framework to use to overcome the “pixie dust” spread by the moguls and discover the true value of a media company as a long term investment. Highly recommended for all who wish to learn and invest in the media industry.

Amir Avitzur

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Alan Wang

Very insightful. Important point on ROI and evaluating shareholder value - best buoyed by competitive advantages such as scale and specialization. Investments must not be made just for sake of growth or because the targeted acquisition is glamorous. Does it bolster competitive advantage?

All competition is to strive for a degree of monopoly.

Aidan Connolly

Entertaining takedown of mogul egomania but more significantly an excellent, thorough dissection of the essence of competitive advantage and its evolution in the media industry. Highly recommended for those interested readers.

Ethan

A thorough look at the lack of competitive advantages in the media industry and the foolish CEOs who continue to chase dreams that never materialize. Depressing, the worthlessness of content, but important to know.

Ian

Knee/Greenwald/Seave present a succinct and practical lens through which to view business strategy generally, and media strategy specifically. It's excellent.

Harold

Slightly misnamed, very dry econ text of the media industry, but with interesting incites.

Lori Grant

A should-read company profile for knowledge workers, managers, directors, C-levels, and entrepreneurs.

Theodore Kinni

This clear-eyed, no-holds-barred analysis of the media industry debunks the conventional wisdom. It's a terrific book -- coming in Oct.

Jay

Fantastic strategic study of the media industry and the growth strategies commonly employed

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Kishan Shah
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Hemant Nadakuditi
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Paolo Miscia
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